Celebrating its second year, Small Business Saturday is a national movement to drive shoppers to local merchants – minus the hustle and bustle and long lines of overcrowded, big box chain stores.
“Small Business Saturday is a great reminder of the wonderful businesses established right here in the City of Atlanta,” Councilmember Adrean said. “There are many creative, stress-free gifts you can purchase from local merchants. Examples include gift certificates to neighborhood restaurants, specialty shops and theatre venues, as well as crafts and jewelry made by local artisans. So when you make your list this year, first think of our local small businesses. Behind each of those storefronts are our friends and neighbors. Small business owners have not only made tremendous investments in our communities, but they also provide a fabulous array of gifts and services during the holidays and throughout the year.”
Small business plays an important role in the local and national economies and is a strong driver of job growth and innovation. According to the U.S. Small Business Administration, there were nearly 28 million small businesses in the United States last year. Over the past two decades, they have generated 65 percent of net new jobs. If independents regained their 1990 market shares, entrepreneurs could create 200,000 new small businesses generate nearly $300 billion in revenues in the retail and restaurant sectors and employ more than 1.6 million American workers, according to Civic Economics.