Developers have unveiled plans for a dramatic $400 million overhaul of The Mall West End site, including offices, retail, and residential.

Elevator City Partners, created by Atlanta BeltLine visionary Ryan Gravel and investor Donray Von,  released renderings and announced in a media statement that it has secured a $2 million pre-development loan from Invest Atlanta, the city’s economic development agency.

The renderings show the current Mall West End, a fixture in the community since 1973, replaced with an office tower, retail shops, residential space, public art, and greenspace. The Mall property is part of a federal “opportunity zone” that offers tax advantages for for investment in lower income areas. The Mall is in walking distance of the West End MARTA Station, Atlanta BeltLine Westside Trail and Atlanta University Center.

In the media statement, the developers said they want to keep the “proud history, culture, and community of West End” and that there would be affordable housing at the redeveloped site, which is a condition of the $2 million pre-development loan.

Collin Kelley

Collin Kelley has been the editor of Atlanta Intown for two decades and has been a journalist and freelance writer for 35 years. He’s also an award-winning poet and novelist.