A rendering of Midtown Exchange. (Courtesy Midtown Alliance)

The Midtown Development Review Committee (DRC) got its first look Tuesday at a new mixed-use development proposed by developers Selig and RJTR.

Midtown Exchange – bounded by 12th Street, Peachtree Walk and 13th Street – would feature two towers organized around an internal courtyard.

Plans show a 37-story residential building with 465 units and street-level retail at the corner of 13th Street and Peachtree Walk and a 26-story office tower located along 12th St.

The project would be served by a shared 10-story parking deck with 1,608 spaces at the northeast corner of the site.

Midtown Exchange would also be adjacent to the Midtown Art Walk, a public promenade and shared street concept that will provide an enhanced pedestrian experience incorporating creative arts, sustainable landscaping, and unique lighting from the Fed Plaza at 10th Street to the Woodruff Arts Center at 15th Street.

The DRC had a long list of recommendations for the developer.

  • Re-examine the location and configuration of the parking deck in relation to the adjacent residential building on the east to meet general code requirements.
  • Recommend reducing the size of the parking deck by eliminating 24-hour designated spaces. This demand model is successful for mixed-use programs with office and residential components as proposed.
  • Provide updated parking deck elevations facing west (toward Crescent Avenue) and east (to the internal courtyard) and show architectural detailing facing north toward 13th Street.
  • Reevaluate the internal focus of the courtyard and consider additional points of access from adjacent streets. This would invite pedestrians to move through the space from multiple directions, provide greater visibility for retail tenants and facilitate improved integration with the surrounding urban fabric.
  • Move the residential building footprint east to provide a minimum 40-foot setback from the curb on Peachtree Walk. The design of the public space between the Peachtree Walk curb and the building face should be coordinated between the property owner and Midtown Alliance to ensure consistency with the Art Walk.
  • Eliminate EIFS (exterior insulation finishing system) on the residential building due to pollution created during the installation process.
  • Move the office building footprint north so that the columns do not encroach into the sidewalk clear zone along 12th Street.
  • Consolidate the width of the loading curb-cuts along 13th Street by reducing the number of loading bays (from three to two each) while actively managing and scheduling the remaining spaces.

The committee offered to have a follow-up meeting with the development team as soon as feasible to address comments and work towards a revised set of plans that could be approved by the next DRC meeting in May.

Collin Kelley

Collin Kelley has been the editor of Atlanta Intown for two decades and has been a journalist and freelance writer for 35 years. He’s also an award-winning poet and novelist.